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Platform Updates
Performance Marketing Costs On The Rise
In recent years, performance marketing costs have surged, with customer acquisition costs (CAC) doubling in five years—from $44 in...
Paid Search
Mar 17
1 min read
5 Costly Errors To Avoid When Setting Up Conversion Campaigns In Meta
Meta's advertising platform offers a powerful way to reach your target audience and drive conversions. However, setting up successful...
Facebook Ads
Sep 12, 2024
3 min read
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