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Stay up to date with the latest platform updates. Whether you're a performance marketer, digital specialist/coordinator, or simply looking to get an edge for your client or company, stay up to date with the latest platform updates via our blog below.

Meta rolls out a bunch of new features

• Highlight promo codes directly from your ads, or let meta source them for you using the meta pixel

• Reminder ads: let your audience know about upcoming sales events and promos/specials. Particularly relevant for e-comm clients!

• Use multiple landing pages within a single ad: make it as easy as possible for clients to find producs from your ads

Google focuses on safety and user privacy, as well as ad placement

• Google has added a new feature which allows you to securely connect business data to track performance and reach customers. Think meta CAPI or Google enhanced conversions

  • This will be the default for google customer match, and soon be much more readily available

• Google DV360 has introduced first position, to ensure you secure first spot in youtube when your customer opens the website/app, ensuring a strong first impression

Pinterest’s Fall 2024 Trend Report is a goldmine for ad inspo. Hot trends: sustainable fashion, bold makeup, cozy home vibes, and Japanese culture. Tap into these to stay on point with what’s trending. Check out the full report here.